Torquay is a place almost synonymous with surfing, with Bells Beach hosting the world-famous Rip Curl Pro and drawing enthusiasts from all over Australia. However, its deep surf culture goes beyond just the surf breaks and the surfing competitions. It has shaped a lifestyle that embraces casual fashion, outdoor living, and a love for quality gear. This influence is evident in the local shopping scene, where Torquay surf outlets and big-brand deals offer everything from surfwear to everyday fashion.

In this guide, we’ll take you through the top factory outlets in Torquay and insider tips for scoring the best deals. So on your next retail therapy or shopping spree, you can navigate Torquay surf shops like a pro.

1

Ghanda Outlet Torquay

Ghanda is a homegrown surf-and-streetwear brand renowned for its affordable hand-printed basics and fashion pieces, catering to men, women, teens, and kids. One of their hallmarks is hand-printed fleece trackpants and hoodies, as well as a wide range of t-shirts featuring unique in-house designs.

Must-Buy Products:

  • Signature hand-printed fleece Trackies (available in a range of styles, including Original, Tracksides, Track & Fields, Sport, and Skinny Joggers)

  • Graphic T‑shirts

  • Dresses, playsuits, and summer skirts

  • Accessories: beanies, sunglasses, belts

 

 

Address: 7A Baines Cres, Torquay VIC 3228

Opening Hours: 9 AM – 5:30 PM (Monday to Thursday), 9 AM – 6 PM (Friday), 9 AM – 5:30 PM (Saturday). Check the current Sunday and public holiday hours before visiting.

2

Rip Curl Outlet Torquay

Another one of Torquay’s homegrown brands, Rip Curl is one of the world’s most iconic surf brands and a market leader in technical surf products. It is famous for high-performance surf gear, particularly wetsuits, which revolutionised cold-water surfing. Innovations like the E-Bomb and FlashBomb wetsuits have received multiple awards for their exceptional performance and a focus on both flexibility and comfort, making them a must-have for surfers. 

Must-Buy Products:

  • Wetsuits, boardshorts, springsuits, rash vests, booties, gloves, and hoods

  • Search GPS Watch

  • Surf-inspired clothing and swimwear, including boardshorts and bikinis

 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by Rip Curl (@ripcurl)

 

Address: 101 Surf Coast Hwy, Torquay VIC 3228

Opening Hours: 9 AM - 5:30 PM (Monday to Sunday)

Make a Day of It with Searoad Ferries

Turn your shopping trip into a coastal adventure by travelling aboard Searoad Ferries. The scenic 40-minute crossing between Sorrento and Queenscliff offers stunning bay views and a relaxing alternative to the long drive around Port Phillip Bay. Once you arrive in Queenscliff, Torquay's famous surf and streetwear factory outlets are only within less than an hour’s drive, making it easy to score great deals on your favourite brands while enjoying a day out along Victoria's iconic Surf Coast.

Book Your Ferry Trip

3

Big Brand Outlet Torquay

Big Brand Outlet is a multi-label outlet for various international and surf-inspired brands. In Torquay, it's a go-to spot for overstocked, past-season, or discounted pieces from major fashion and surf labels. It is perfect for budget-conscious shoppers looking for high-quality apparel, footwear, and accessories from different brands.

Must-Buy Products:

  • Discounted surf tees from big surf brands

  • Past-season board shorts and swimwear

  • Casual wear: jeans, jackets, and dresses from major international labels

 

 

Address: Unit 1/4 Gilbert St, Torquay VIC 3228

Opening Hours: 9 AM - 5 PM (Monday to Sunday)

4

Quiksilver Outlet Torquay

Quiksilver combines performance surfwear with casual, beach-lifestyle fashion. What began as a brand known for high-quality boardshorts has expanded to include technical gear for active lifestyles. Now, it has become a major name in surf and snowboard clothing, offering a full range of products for both board sports and general outdoor adventure.

Must-Buy Products:

  • Board shorts, wetsuits, springsuits, rash vests

  • T-shirts, hoodies, and rash vests for men, teens, and kids

  • Quiksilver brand accessories like caps, backpacks, and flip-flops

 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by Quiksilver (@quiksilver)

 

Address: 16 Baines Cres, Torquay VIC 3228

Opening Hours: 9 AM - 5 PM (Monday to Sunday)

5

Patagonia Outlet Torquay

Originally a boutique maker of climbing gear, Patagonia evolved into one of the leaders in outdoor apparel, including surfwear. They are widely recognised for their environmental activism, use of recycled materials, and durable designs that are made to last.

Must-Buy Products:

  • Fleece pullovers, hoodies, sweatshirts, jackets, T-shirts

  • Backpacks, duffel bags, travel bags, technical packs, waterproof bags, and tote bags

 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by Patagonia (@patagonia)

 

Address: 116 Surf Coast Hwy, Torquay VIC 3228

Opening Hours: 9 AM - 5:30 PM (Monday to Sunday)

6

Reef Outlet Torquay

Reef is home to high-quality, comfortable, surf-inspired sandals and flip-flops. The brand is famous for its ultra-comfortable sandals with superior arch support, as well as durable designs that are perfect for beach days and everyday wear. One of their most iconic products is the Fanning sandal, which features a built-in bottle opener in the sole and an airbag in the heel for comfort. 

Must-Buy Products:

  • Men’s, women’s, and kids’ footwear, including water-friendly sandals, sneakers, and platforms

  • Cushion thongs

  • Duffel bags, everyday backpacks, dry bags

  • Jackets, T-shirts, sweatshirts

Address: 18 Baines Crescent, Torquay VIC 3228

 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by Reef (@reef)

 

Opening Hours: 9 AM - 5 PM (Monday to Sunday)

 

7

Billabong Outlet Torquay

Billabong is one of the surf apparel giants, known for durable craftsmanship and iconic boardshorts. The brand established its reputation by crafting handmade boardshorts using a triple-stitch technique, designed to withstand the harsh conditions of salt, sun, and waves. Their designs balance function and style, with performance pieces developed for surfers, skaters, and snow riders alike.

Must-Buy Products:

  • High-performance wetsuits

  • Surf hoodies and rash vests

  • Women’s and men’s wetsuit jackets/vests

  • Surf backpacks, hats, and other beach accessories

Address: Shop 6/61 Geelong Rd, Torquay VIC 3228

 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by Billabong (@billabong)

 

Opening Hours: 9 AM - 5 PM (Monday to Sunday)

Why Visit Torquay Factory Outlets vs. City Malls or Online Shopping

Surf City Plaza is a hub for surf culture, with major surf brand stores nearby and Baines Crescent’s surf seconds outlets just around the corner. Outlets typically offer overstock, seconds, or past-season items, which means better value for your money. You also get the advantage of trying on wetsuits, boardshorts, and technical gear in person, ensuring you find a proper fit. Plus, there’s an authentic local touch: the staff often know their surf history and can guide you to what’s truly worthwhile.

Shopping around Surf City Plaza and nearby Baines Crescent gives visitors access to Torquay’s surf culture, major brand stores, and surf seconds outlets, offering an experience that you can’t replicate in city malls or through online browsing. 

 

How to Shop Smart at Torquay Outlets

To get the most out of your shopping trip, it pays to have a little bit of strategy.

 

1

Arrive early.

Always check Torquay factory outlets' opening hours. Most of the stores open around 9 AM, and coming early gives you first pick of the size and styles.

2

Know what you’re looking for.

If you’re looking for technical gear, consider Rip Curl or Billabong. For basic apparel, Ghanda is a strong pick. Patagonia is a good stop if you want outdoor layers, durable packs, or eco-conscious gear. Reef is ideal for comfortable, beach-ready footwear. Big Brand Outlet works well if your goal is variety across multiple labels.

3

Be flexible with your choices.

 Outlet stock is inconsistent. Be open to different sizes, styles, or colours.

4

Use local knowledge.

Ask staff for advice. They often know when shipments come in or if there are better deals coming.

 

Beyond the Bargains: Other Things You Can Do in Torquay

There are plenty of things to do in Torquay that are worth the extra trip even if you’re not planning a full shopping spree. Take a dip or simply bask under the sun at Torquay Front Beach. Or if you’re looking for some indoor activity, explore the vast collection of surfboards in the Australian National Surfing Museum, the largest of its kind in the world. If you’re craving something sugary sweet for a quick energy boost, the Great Ocean Road Chocolaterie & Ice Creamery is where you want to be.

For foodies who want to explore Torquay’s foodie scene, you won’t be disappointed. Mortadeli is a Mediterranean café, sandwich shop, European delicatessen, and restaurant in one, which means there’s a wide variety of food you can try. And if you want to enjoy the seaside with some fresh, locally sourced seafood, Fisho’s Torquay is the place to be. Whether you’re chasing waves, flavours, or relaxation, Torquay offers plenty of ways to round out your visit.

 

Sail To Your Next Torquay Shopping Spree with Searoad Ferries

If you’re coming from the Mornington Peninsula, Searoad Ferries can take you to the Bellarine Peninsula in just 40 minutes. The ferry ride itself is a relaxing way to start your day, letting you enjoy the scenic waters without the stress of driving. Once you arrive in Queenscliff, you’ll be less than one hour away from your shopping destination. It’s a stress-free and enjoyable way to combine travel with a shopping adventure.

Frequently Asked Questions

1. Why are outlets so much cheaper?

Outlet stores often sell excess inventory, past-season items, and overstock that didn’t sell in regular retail stores. This helps brands free up space for new lines, which lets them offer discounts. These discounts are usually tied to excess inventory, seconds, discontinued lines or past-season items, making outlets a good place to find better-value pieces.

2. What is Torquay, Victoria known for?

Torquay is widely regarded as Australia’s surf capital, thanks to its proximity to world‑famous surf breaks like Bells Beach. It’s a major hub for the surf industry, with many surf brands originating here.

3. What brands started in Torquay?

Some of the most iconic names that were founded in Torquay are Rip Curl and Quiksilver. Other brands that originated here are Strapper Surf and Pykes Surfboards. 

Travellers rate us 4.5 out of 5 on Trip Advisor
Simple and enjoyable process
Really enjoyed taking the ferry. Not very busy, easy to get on and off with car and nice ship. Comfortable lounge and even had a sandwich. Really like the driving it saved us. Put us in great shape for starting the Great Ocean Road.
Enjoy the drive..Take The Ferry
Why would you bother driving through all that city traffic when you can just hop aboard the ferry to get from one side of the bay to the other?
Excellent way to cross the bay
We took the car over the bay. What an easy trip. No need to book. Boat is in excellent condition and crew were great. High recommended.

ABOUT THE AUTHOR:

Searoad Ferries Team

The Searoad Ferries Team is a collection of local travel experts who believe every journey deserves a deeper story. Through extensive research and firsthand insights, we craft compelling narratives that spotlight culture, community, and lesser-known experiences, guiding readers toward travel that feels more personal, informed, and genuinely memorable.